The Beauty Issue is about smart beauty.
Welcome, my name’s Julie Lardner. I’m a professional skin therapist. Mostly I write about ageing positively.
I’m a skincare professional, an industry educator with a particular interest in how we age both inside and out.
My goal is to show you how.
I started The Beauty Issue because, just like me, you deserve to know what’s best for your skin, and finally, get off the beauty carousel and start getting results.
But, when it comes to healthy, glowing skin, there is never one single magic bullet and how we age goes beyond skincare, although it’s a great place to start.
So I’m taking a global approach.
Uncovering what it is to age positively, keeping your mind as luminous as your skin and a healthy heart that beats to the sound of your own beautiful drum, however loud or quietly that might be, all the while, keeping a positive attitude to ageing and how you feel about it and how you should feel about it.
The Beauty Issue is for you.
To provide you with a balanced and intelligent perspective while offering genuine advice to inspire, enlighten and empower you to make smart choices in caring for your skin. And age gracefully, beautifully, fabulously and positively.
Age your way.
You choose how your age, and no one else. Gracefully? Beautifully? Fabulously? Or, my personal favourite? Positively.
The Beauty Issue is where you’ll find refreshingly honest advice to help you tackle the challenges of caring, not just for your skin but also for your inner wellness and your attitude towards ageing.
It’s time to demystify the confusing world of beauty for women in their forties, fifties and beyond.
I believe you deserve to have the best skin possible.
You deserve to live your own kind of beautiful!
You deserve to age your way at every age, and you especially deserve genuine advice on choosing solutions that are right for you.
How did I get here?
A personal crusade and curiosity led to a career. Maintaining and preserving a healthy glow to my skin was the spark that led me to an interest in the beauty industry.
Despite this personal interest, it was never my intention to work in the beauty industry, but like so many careers, if we’re honest, it’s happenstance or fate and a bit of luck that opens doors.
Eventually, I found my beauty niche’.
Becoming a beauty therapist ignited a lifelong interest in the science of the skin.
For me, knowing an excellent product from a not-so-much and discovering trustworthy cosmeceutical brands and the innovative ingredients contained within is essential.
Investigating the nutritional foods and supplements, making a tremendous impact on our health and, in turn, our skin and the fantastic 21st-century technologies taking years off the appearance of the skin is what interests me most.
If you know where to look, there are so many ways to look and feel fantastic.
The beauty industry as it is today?
In my career, I’ve worked with truly inspiring skincare brands and products that delivered results.
Even so, with so many products emerging, all promising something new and exciting to change your skin’s appearance, it helps to look beyond the product itself. It helps to look for the heart and passion of the company behind the brand. It’s where the truth lies.
Who created the product?
What was their driving motivation?
How passionate are they about the skin?
It’s a fiercely competitive industry, and every brand is vying for your attention. It’s challenging to decide the good from the bad or just downright mediocre when so much is offered.
Where do you get the best advice when there’s so much of it going around?
How do you wade through and decipher information without getting swept away with all the marketing hype?
The new world of beauty can be a confusing and frustrating landscape.
It’s so tempting to believe something when you want it badly enough. But alas, all that glitters is not gold. This is especially true of skincare.
If you’ve ever walked through a cosmetic department, or visited an online beauty store or invested in numerous facials, hoping to be enlightened and finally getting to the heart of your skincare woes only to be disappointed, frustrated and confused, then you’ve come to the right place.
When it comes to the skin I always rely on my training, knowledge and experience with a strong sense of intuition. I know, easy for me to say, with 30 plus years of experience.
But this is the very reason why I’d like to help you.
Not all great skin comes from the promise held in a jar of cream.
Beautiful skin comes from many places. What we eat, exercise, not burning the candle at both ends. It all matters. How we care for our skin at home as well as those times when we venture into the great outdoors.
And, of course, a youthful, positive attitude helps.
You deserve to have the best skin possible. You deserve your own kind of beautiful. You deserve to age your way.
Can everyone have great looking skin regardless of how blessed or not your genes are?
Despite your lineage, how your mother may have aged, your skincare sins of the past, or the genetic errors that may show up.
I’m here to say; yes, you can have great skin. Skin with clarity, glowing with luminosity. At every age!!
My view comes from the other side of the beauty counter.
I want to share what I know to be true, dispel the confusion and frustration and help you jump off the beauty carousel once and for all and start getting results. You deserve it, don’t you?
If you’re the type of person, who wants to know your skincare is working. If you want to know you’re investing well in your future skin, then sign up below for my weekly newsletter.
I’ll give you the skinny on the best skincare ingredients, the latest technologies and a few home truths about diet, nutrition and lifestyle choices. And an approach to ageing positively that might change the health of your skin both inside and out.
It’s your beauty, your life, and you should have it your way. Sign up below to find out how.
See you soon.